How to Use Snapchat Snapcodes to Promote Your Business (Vector Image Download and Customization)

Do you use Snapcodes to promote your business on Snapchat? Now, you can download yours as an image to attract followers wherever you like - in your shop window, on your website, on marketing materials - wherever you like! I'll show you how to download and customise your Snapcode, but first, for the uninitiated...

Read More

How to Allow Direct Messages (DMs) from Anyone on Twitter (And Why it's Good For Business)

Big news! You can now opt-in to receive Direct Messages (DMs) on Twitter from anyone, whether you follow them or not. In the past, Twitter users could only send a DM to someone if they followed them first, and both would need to follow each other for a two-way chat to occur. 

What does this mean for businesses on Twitter?

By opting in to receive DMs from anyone, you make it easier for customers to initiate a private conversation with you - great for customer service issues that demand it, and stopping some negative interactions from being broadcast in the public Twitter feed., where everyone can see them.

Read More

NEW Layout App by Instagram: Tips, Tricks, and Inspiration

The new Layout app from Instagram enables you to you easily combine multiple photos into a single image. It’s not a new concept by any means, but the user-friendly interface and the simple fact that Instagram developed it, means you're probably going to see a lot of images from it in your feeds soon. Besides, collages are a cool way to inject some creative flair into your content and share your brand's story, so it's well worth a look. Here's everything you need to know:

Read More

How to Add Background Music to Snapchat Stories Videos

The latest update for Snapchat comes with a nifty little feature - the ability to add music to your snaps and stories -  only doable before via a third party app like Mindie. The right music choice can make a snap much more powerful, or turn a seemingly dull clip into something more exciting.

I've only tested the following instructions on iOS, but hopefully the same goes for Android:

Read More

10 "Feel Good Friday" Post Ideas That Fans Will Love You For

One of the tried and tested ways to conjure up great content for your social media profiles is to give each day a theme - like Motivation Mondays or Throwback Thursdays. In this post, I'm going to give you 10 example ideas for posts on a Friday. By tapping into the mindset of your audience - tired and weary at the end of a working week - your brand can deliver the "pick me up" they need, or the catalyst that drives them happily into the weekend. Without further ado, let's get started:

Read More