How to Add A Shop To Your Instagram Business Profile (Sell Products On Instagram)

Would you like to know how to setup and add a shopping feature to your Instagram account?

 In this blog post, I will show you every essential step, along with some tips and tricks to get you started off strong.

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7 Ways to Use Any Holiday to Drive Sales Through Facebook and Instagram (Bloom & Wild Mother's Day Case Study)

I'm really not very good at choosing flowers, let alone describing to a florist what I think the recipient would like. So for Valentine's Day this year, I pinned my hopes on Bloom & Wild - a  company that delivers bunches of fresh flowers through your letterbox. Thankfully, they pulled through and my wife loved the bouquet.

I, however, was more interested in their social media marketing. And with Mother's Day coming up here in the UK, I wanted to analyse how they promote what must be one of Wild and Bloom's biggest dates of the year.

In this blog post, I've highlighted - with examples - 7 ways that Wild & Bloom uses Mother's Day to drive sales through social media. The same premise could be adapted and used for almost any brand, so let's take a look.

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How to Combine Instagram Stories Highlights And Story Links to Increase Conversions

In December 2017, Instagram rolled out Stories Highlights and Stories Archive - two new tools that allow users to hold on to their favourite memories from Instagram Stories. These new pair of features, combined, offer up precious new opportunities for brands to promote their content and attract new customers.

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How to Instantly Turn Blog Posts And Articles Into Engaging Videos For Social Media

Have you ever wondered how your favourite brands and news sites turn their blog posts and news articles into stylish video for social media, and wondered how they did it? It's probably a combination of:

  • Dedicated writers
  • Video editors
  • Professional software
  • And lots of time and money!

If you're short of any of those but still want to get in on the ever-growing social video game, here's a walkthrough a tool called Lumen5. It helps you to turn any blog post or news article into a video for social media in just a few quick steps.

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