101 Social Media Content Ideas For Business | Video Part 1 of 4 (Ideas 1 - 20)

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Recently, I launched a brand new mini site at www.socialmediacontentideas.com. The idea was to help answer - in one simple list - the question I hear so often from business on social media: "What do I post?" If you want to check the whole list out (including examples), head on over to the link above now.

Alternatively, I will be rolling out the 101 ideas as part of a video series on here, and on my YouTube channel at http://www.youtube.com/500socialmediatips

Here's Part 1 of that series, Ideas 1-20:


Let me know in the comments if these ideas helped spark your imagination, and look out for Part 2 soon!

How to Launch A Product Using Social Media (Mahabis Slippers Case Study)

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If you'd mentioned the word "slipper" to me a couple of months ago, my first thought would have been of a drab, old-fashioned item of footwear (flowery design for women, checked for men), most likely to be worn by my parents of grandparents. That was until I stumbled across Mahabis, a British company who proclaims to be "reinventing the slipper // for everyday adventures," and my original notion has completely changed.

Mahabis has spent over a year building interest in its brand and product up to its launch, and their use of social marketing really caught my eye. What follows is just a sample of what Mahabis has been up to in social spaces, and I'm sure that a great many of you reading will be inspired by their approach and be able to weave some of the ideas into your own strategy.

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7 Easy Ways to Promote A Boring Business, Product or Service on Social Media (Moleskine Case Study)

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One common question that gets asked social media marketing is how to make the most of it if your product or service is "boring," e.g. toilet roll, banking, compressed air canisters, insurance, etc. The trick is - as you'll see from Moleskine, a manufacturer of notepads - to make a feature of your brand's personality and highlight its depth: to share knowledge, to get customers involved, and to demonstrate how your product or service benefits them in their everyday lives. Let's take a closer look at some real-life examples. As you read through each example, keep in mind what is being sold here... notebooks.

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5 Lessons the Wimbledon Tennis Championships Can Teach You to Ace Social Media Marketing

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With the Wimbledon tennis championships currently in full swing (sorry), now seemed like a good time to serve up (and again) a blog post all about the not-tenuous-at-all similarities between it and social media marketing. Keep reading to digest some match-winning strategy (no more, I promise), and to see some lovely photos courtesy of Instagram users lucky enough to be at the event...

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5 Instagram Hacks to Publish Perfect Photos Every Time

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With summer now in full swing, I've taken the opportunity to relaunch my activity on Instagram. The app has seen a lot of big changes over the past year or so, including some nifty hidden features that you might not have noticed; tools that can vastly improve the quality of the photos you publish to your Instagram feed. Here are 5 Instagram Hacks to Publish Perfect Photos Every Time...

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