5 Lessons the Wimbledon Tennis Championships Can Teach You to Ace Social Media Marketing

With the Wimbledon tennis championships currently in full swing (sorry), now seemed like a good time to serve up (and again) a blog post all about the not-tenuous-at-all similarities between it and social media marketing. Keep reading to digest some match-winning strategy (no more, I promise), and to see some lovely photos courtesy of Instagram users lucky enough to be at the event...

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5 Ways to Use the World Cup to Drive Engagement and Sales on Social Media

Results from a poll by Crowdtap found that a massive 74% of people will be posting on social media about the FIFA World Cup in Brazil in some capacity. With a world gone soccer crazy for the duration of the tournament, now's a perfect time to introduce some related content into your own marketing. Let's take a look at a variety of ways that brands are already taking advantage of the World Cup buzz, and hopefully you'll be inspired to create your own soccer-inspired content.

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6 Ways to Brand Your Images For Social Media (And Why You Should Start Today)

Social networks, more and more, are becoming a visual as a medium. With so much competition for eyeballs, it is important  for brands to ensure that their images are as eye-catching and recognisable as possible in order to get noticed. High quality images are one thing, but having fans instantly recognise when an image has been posted by you as they scroll through their visually-saturated news feeds, is also crucial.

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5 Inventive Selfie Contest Ideas for Social Media Marketing (With Real Life Examples)

Incorporating selfies into your social media marketing contests is a sound strategy for a number of reasons, not least because it is a fun and easy way for your fans to engage with your brand, and their very nature means people will want to share them - free advertising for you!

Here are 5 Inventive Selfie Contest Ideas for Social Media Marketing (With Real Life Examples) for you to be inspired by:

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